![]() Over 100 years later, the poppy is still a world-recognised symbol of remembrance of the First World War, and millions of people choose to wear a red poppy in November. Some even sent pressed poppies home in letters. ![]() Supporting military veterans and their familiesĪmazon and Amazon Web Services (AWS) recently cemented their commitment to serving personnel, reservists, veterans and families by jointly re-signing the UK government’s Armed Forces Covenant this year, after first signing the Covenant in 2013. During the First World War, millions of soldiers saw the poppies in Flanders fields on the Western Front. And as RBL mark their centenary, they are celebrating the special contribution Poppy Appeal collectors make. Over the last two years, the Royal British Legion has had to contend with fewer people in town centres, social distancing, lockdowns and a higher demand for the charity’s support.ĭonation collectors have been at the heart of the Poppy Appeal in local communities for over 100 years, now Poppy Appeal collectors are getting back out into their communities to raise vital funds. “They have the connections and the technology to support us, and they are experts at bringing people together – that’s what Remembrance is all about.” “It’s great for us to be involved with Amazon,” said Daniel Elser, Assistant Director of Welfare, The Royal British Legion. All of the proceeds from the store will go directly to the charity, and customers who want to give more can choose to support The Royal British Legion through AmazonSmile. Poppy Remembrance Stickers AnneJillsHappyPlace (866) 3.14 Small PURPLE POPPY PIN Commemorative Memorial of War Animals Lapel Flower Animal Remembrance Brooch Pet Memorial Papaver Flower-Hand Painted KerrysWorksOfArt (1,225) 7.51 More colors Poppy Cookie Cutter / Polymer Clay / Fondant / Playdoh CreativePixelCA (1,012) 3. ![]() People can shop poppies, pins, jewellery, and other accessories. Since it was first worn as an act of Remembrance just over 100 years ago, the poppy has become an enduring symbol of support for our Armed Forces, past and present, and their families.Īmazon is proud to be supporting the Armed Forces community this year by encouraging customers to purchase official Poppy Appeal items from The Royal British Legion’s store on Amazon. Remembrance Day, also known as ‘Armistice Day’, is a reminder of those who served in the Armed Forces and of those who have given their lives in the line of duty.
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